About the Role
As our Food Mass Market Senior Business Analyst, you'll drive strategic and analytical initiatives to grow GoFood's Mass Market segment. You'll combine business understanding, user behavior insights, and experimentation to identify opportunities, run targeted campaigns, and scale solutions that strengthen user engagement and increase overall product performance.
About the Team
Meet the team behind GoFood's rapid growth - supporting hundreds of millions of transactions each month across Indonesia. We help strengthen the business by identifying the right recommendations and promotions tailored to user needs. Whether it's suggesting the perfect late-night snack or surfacing nearby deals, we focus on delivering product value through data-driven insights and targeted marketing solutions.
The GoFood Growth pod is a diverse group of 50+ problem solvers across analytics, product, marketing, and operations. You'll collaborate with teams across Gojek and be part of a community that loves learning, experimenting, and (of course) discovering new food spots together. We're also doubling down on automation and machine learning to scale our impact even further.
About GoTo Group
GoTo Group is the largest digital ecosystem in Indonesia with its mission to Empower Progress by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia's vast consumer household.
About Gojek
Gojek is Southeast Asia's leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.
About GoTo Financial
GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.