Based in Indonesia, this role will support the growth of Beyond The Vines e-commerce business by leveraging strong local market knowledge to manage and grow our presence across key marketplaces such as Shopee, Lazada and TikTok Shop in Indonesia.
You will manage the day-to-day operations and performance of our local marketplace stores, collaborating closely with local cross-functional teams in Indonesia and the Global Digital team based in Singapore. The role will also support the operations and execution of Beyond The Vines global e-commerce websites when required.
Responsibilities:
Marketplace Operations
- Support the setup and launch of Beyond The Vines stores across Shopee, Lazada, TikTok Shop and other relevant marketplaces.
- Manage the day-to-day operations of marketplace stores, including product listings, pricing, inventory, promotions and store merchandising.
- Ensure product information, imagery, pricing and promotional mechanics are accurately reflected across all marketplace platforms.
- Coordinate new product launches, restocks and promotional updates across marketplaces.
- Monitor orders, cancellations, returns and other operational issues, working with relevant teams to resolve them promptly.
- Monitor marketplace store health and ensure compliance with platform requirements and operational standards.
Marketplace Campaigns & Growth
- Work closely with marketplace Account Managers to stay updated on upcoming campaigns, platform initiatives and promotional opportunities.
- Identify opportunities for platform co-funding, vouchers, advertising credits and other marketplace support where possible.
- Plan and execute participation in key marketplace campaigns, including double-digit sales, payday campaigns, flash sales and other platform-led events.
- Work closely with the in-house Performance Marketing team to plan and execute marketplace advertising aligned with business priorities.
- Monitor sales, traffic, conversion, advertising performance and other key marketplace metrics to identify opportunities for improvement.
- Keep abreast of local marketplace trends, competitor activity and customer behaviour, and share relevant insights and opportunities with the team.
E-Commerce & Website Support
- Support the day-to-day operations and execution of Beyond The Vines global e-commerce websites when required, including product setup, content updates, promotions and site merchandising.
- Support e-commerce campaigns and product launches across digital channels as required.
- Conduct regular checks across marketplaces and websites to ensure content, pricing, promotions and the customer journey are accurate and functioning as intended.
Cross-Functional Collaboration & Reporting
- Work closely with local cross-functional teams in Indonesia and the Global Digital team based in Singapore to ensure marketplace and e-commerce activities are executed smoothly.
- Collaborate with Performance Marketing, Marketing, Merchandising, Operations and other relevant teams on campaigns, launches and commercial initiatives.
- Prepare regular marketplace performance reports and provide insights and recommendations for improvement.
- Support new marketplace integrations, tools and processes as the business expands its e-commerce presence.
- Perform any other duties to ensure the overall success of the business.
Requirements:
- 2-3 years of hands-on experience in e-commerce or marketplace operations, with experience managing platforms such as Shopee, Lazada and/or TikTok Shop.
- Familiarity with marketplace seller centres, campaign mechanics, promotions and marketplace analytics.
- Experience with Shopify or managing a brand's own e-commerce website is an advantage.
- Good understanding of the Indonesia e-commerce and marketplace landscape.
- Comfortable working with data and using performance metrics to identify opportunities for improvement.
- Strong attention to detail with good organisational and execution skills.
- Able to manage multiple campaigns, launches and operational tasks simultaneously.
- Proactive, resourceful and comfortable working in a fast-paced environment.
- Strong communication and collaboration skills, with the ability to work effectively with local and regional teams.
- Proficiency in Bahasa Indonesia and working proficiency in English.
By applying for a position at BTV Group Pte Ltd, you give us consent to keep your professional profile/resume for the period of 12 months from the date of application. The purpose of retention is for us to review your experience for future openings that we may have within our Group. After that period, we would dispose of the same in a secure and proper manner. If you do not wish for us to retain your professional profile/resume, kindly let us know via email at [Confidential Information].
