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simbadda group

Digital Marketing Manager

7-10 Years
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  • Posted 2 months ago
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Job Description

  • Performance Marketing
  • Develop and execute paid media strategies across Meta, Google, TikTok, YouTube, marketplaces, and other digital platforms.
  • Manage digital advertising budgets with strong focus on ROAS, CAC, CPL, and conversion efficiency.
  • Optimize campaigns for lead generation, sales conversion, remarketing, and customer retention.
  • Monitor campaign performance and continuously improve digital funnel effectiveness.
  • E-Commerce & Marketplace Optimization
  • Manage and optimize official stores across major marketplaces and e-commerce platforms.
  • Improve product visibility, store conversion rate, customer trust, and platform ranking performance.
  • Develop promotional campaigns, flash sales, campaign calendars, and marketplace growth strategies.
  • Coordinate with operations, warehouse, and customer service teams to ensure smooth online fulfillment.
  • Website & Landing Page Management
  • Oversee company website performance, user experience, and conversion-focused landing pages.
  • Ensure website supports branding, lead generation, B2B inquiries, and direct online sales.
  • Collaborate with IT and design teams for website improvement, speed optimization, and system integration.
  • Develop landing pages for campaigns, product launches, and lead capture optimization.
  • SEO & Organic Growth
  • Build long-term SEO strategy for website ranking, organic traffic growth, and brand discoverability.
  • Optimize product pages, content structure, keyword strategy, and technical SEO performance.
  • Improve search visibility across search engines and marketplace platforms.
  • Support content marketing strategies for sustainable inbound traffic generation.
  • Data & Analytics
  • Establish digital dashboards for performance tracking across all online channels.
  • Analyze campaign performance, customer behavior, sales conversion, and customer journey insights.
  • Use CRM, analytics tools, and reporting systems for data-driven marketing decisions.
  • Provide regular reports and strategic recommendations to Head of Commercial & Marketing.

Minimum Qualifications

  • Bachelor's or Master's degree in Marketing, Business, or Communication from a reputable university.
  • 7–10 years of digital marketing experience, including at least 3–5 years in a managerial role.
  • Proven experience managing e-commerce platforms, website performance, and mobile app marketing.
  • Deep understanding of SEO/SEM, Google Ads, Meta Business Suite, TikTok Ads, and digital analytics tools (GA4, Data Studio, Power BI).
  • Experience integrating CRM and marketing automation systems (e.g., HubSpot, Odoo, Salesforce, or similar).
  • Strong analytical, leadership, and cross-functional communication skills.
  • Fluent in Bahasa Indonesia and English (written and spoken).

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About Company

Job ID: 146146115

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Indonesia

Skills:

SEONegotiationMetaPerformance TrackingContractingDigital Marketing StrategiesTiktokWebsite optimizationInfluencer campaignsGoogle AdsSemAnalytics tools