Develop and execute integrated marketing plans that align directly with sales targets and non-fare revenue goals
Lead the creation of high-impact sales kits, pitch decks, and partnership proposals to support business development teams in winning new clients
Conduct in-depth research on market trends & revenue analysis, competitor pricing, and customer preferences to identify new commercial opportunities and optimize product positioning
Collaborate across departments (Sales, Product, Finance, and Creative) to ensure all marketing initiatives contribute to the bottom line
Establish frameworks to track performance marketing ROI, lead conversion rates, and partnership pipeline performance
Oversee significant marketing budgets
Manage and mentor a team of marketing professionals, fostering a culture of accountability and results-driven performance
Reporting to Head of Marketing
Requirements :
Bachelor's degree in Marketing or Business
Experience 7 years in commercial marketing, with at least 3 years in a leadership or commercial-facing role & preferable from F&B or FMCG industries
Proven track record of developing and executing successful commercial strategies
Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions
Exceptional storytelling and presentation skills, with the ability to influence senior leadership and external partners.
Proficiency in using data (e.g., Google Analytics, CRM data, Salesforce) to drive strategic decisions
