We're looking for a creative and data-driven Brand Marketing Specialist to lead the storytelling and growth of our brand. You'll be the bridge between our product, content, and customercrafting campaigns that resonate, drive engagement, and build lasting emotional connections.
Key Responsibilities:
- Develop and execute brand marketing strategies across digital and offline channels
- Plan and manage campaigns, product launches, and seasonal promotions
- Collaborate with design and content teams to ensure consistent brand voice and identity
- Analyze campaign performance and customer insights to optimize future initiatives
- Lead influencer marketing, brand partnerships, and community-building efforts
- Ensure brand consistency across all customer touchpoints, including social media, packaging, website, and email
Qualifications:
- 3+ years of experience in brand marketing, preferably in fashion, beauty, or consumer goods
- Strong creative judgment with an eye for aesthetics and storytelling
- Familiar with performance marketing metrics and consumer behavior analytics
- Excellent project management skills and cross-functional coordination
- Bonus: Experience with influencer marketing, PR, or event activations
Why Join Us:
- A fast-growing, founder-led company with a bold mission
- Creative freedom and ownership of your work
- A passionate team that moves fast and works smart
- Opportunity to shape a brand from the inside out
