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PT. Akasha Wira International, Tbk.

Brand Marketing (Beauty Care)

1-3 Years
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Job Description

Responsibilities

  • Influencer Marketing Strategy: Lead the creation and execution of comprehensive influencer marketing strategies that align with the company's overall marketing objectives.
  • Campaign Management: Oversee the planning, execution, and optimization of influencer marketing campaigns across various channels and platforms.
  • Team Management: Manage and mentor a team of influencer marketing specialists, offering guidance, feedback, and support to drive performance and foster professional growth.
  • Performance Monitoring and Analysis: Define and analyze key performance indicators (KPIs) to assess the success of influencer marketing initiatives and adjust strategies as needed.
  • Market Trends & Innovation: Stay ahead of industry trends and explore emerging platforms to innovate and enhance the impact of influencer marketing campaigns.

Requirements

  • A minimum of 1 years of experience in Brand Marketing, KOL (Key Opinion Leader) Specialist, Influencer Marketing, or related roles.
  • Strong passion for the beauty industry.
  • In-depth understanding of platforms like TikTok, Instagram, or Affiliate marketing.
  • Experience in promoting beauty or beverage brands via social media is a plus.
  • Passion for the beauty or beverage industry; prior experience in beauty is preferred.
  • Available to work full-time from the office at TB Simatupang, South Jakarta.

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Job ID: 135825483