Brand Manager
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Job description
Brand Manager
Location: Turbhe, Navi Mumbai (on-site)
Experience: 3–4 years in social media marketing / content strategy, ideally with D2C, fashion, or lifestyle brands
About Nap Chief
At Nap Chief, we're redefining kidswear with bold character-led designs, luxe-quality fabrics, and a brand voice that resonates with fun-loving kids and style-conscious parents alike.
We're building a playful yet premium brand that stands out online — and we're looking for someone who can help us do it even better every day.
What we're looking for
We're on the hunt for a Social Media Manager who isn't just about posting pretty pictures. We need someone who can:
Guide and keep a young creative team aligned toward shared goals
Plan smarter and further ahead, so campaigns feel cohesive and fresh
Research trends, competitors, and new formats to keep Nap Chief ahead of the curve
Collaborate closely with design, product, and marketplace teams to ensure every post supports bigger brand and business objectives
Your day-to-day at Nap Chief
Own and manage the monthly social media calendar across Instagram, Facebook, YouTube & beyond
Guide reel ideation, influencer collaborations, and seasonal campaigns
Use analytics tools to track what's working (and what's not) — and share actionable insights
Set clear goals for the team/department and help everyone stay focused on achieving them
Mentor designers, writers, and video editors so creative output stays bold, fresh, and brand-right
Bring fresh, data-backed ideas to grow reach, engagement, and community
What makes you a great fit
3–4 years of hands-on social media or digital content experience (agency or brand)
Natural leader who enjoys mentoring and structuring young teams
Up to speed with meme culture, reels, influencer strategies & D2C growth tactics
Strong planner, clear communicator, and excited to work on-site from Navi Mumbai (we're open to outstation candidates willing to relocate)
Why join Nap Chief
A growing, design-first brand with a bold personality
Young, creative team that loves what they do
Space to experiment, pitch new ideas, and truly own the brand's social voice
To apply: Send your resume and a short note on why you'd be a great fit to ([Confidential Information])
Job ID: 135868519
Skills:
Brand Positioning, Brand Strategy, Social Media Management, Market research, Project management, Content Marketing, Performance Tracking, Brand identity development, Competitive Benchmarking, Data interpretation, Marketing analytics tools, Campaign Planning, Storytelling, Cross-functional collaboration, Basic copywriting, Communication, Digital Marketing, Consumer insight analysis
Skills:
Visual Communication, Communications, Storytelling, project management, Content Marketing, social media campaigns, brand management, Brand Strategy
Skills:
Brand Strategy Development, Market Research and Analytics Tools, Brand Identity Management, Social Media Platforms, Market Research And Analysis, Digital Marketing, Integrated Brand Campaigns
Skills:
Go To Market Strategy, Brand Positioning, influencer marketing, Content Marketing, Digital Marketing, Consumer Insighting, Brand Strategy, Performance Marketing
Skills:
consumer behaviour , International real estate marketing, ATL BTL planning, Social media content management, Project management, Cross-functional coordination, Branding, Digital brand marketing, Online brand content channels, influencer marketing
