Company Description: Since its founding in 2002, ABA Group has been dedicated to curating a portfolio of luxurious and elegant brands synonymous with nature and its beauty. Now with two decades of experience, the group strives to bring a sense of well-being and joy to life. Therefore, we sought out brands that celebrate nature and the best it has to offer. With great pleasure, we are proud to offer the finest selection of world-class beauty retailers, such as L'Occitane, Elemis, and Bon Parfumeur, to provide an elegant and pleasurable experience and exquisite chocolate gourmet Venchi to the Indonesian market. Job Description:
The Brand Manager will be responsible for developing strategies and managing marketing campaigns across print, broadcast, and online platforms to ensure that products and services meet customer expectations and build brands credibility.
- Developing brand strategy, including setting of style guides, brand guidelines, brand vision, and value proposition for short as well as long-term goals
- Planning and executing all communications and media actions across all channels, including online and social media
- Assisting with product development, pricing, and new product launches, as well as developing new business opportunities
- Creating and managing promotional collateral to establish and maintain product branding
- Managing budget for advertising and promotional items
- Conducting competitor and customer insights analysis
- Analysing of sales forecasts, relevant financials data, and reporting on product sales
