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paragoncorp

Brand Development

3-5 Years
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  • Posted 7 hours ago
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Job Description

As our brands continue to grow, we're expanding the Brand Development team and hiring across several brands, including Kahf, Make Over, and more.

In this role, you'll support brand growth through analysis, learning, and experimentation, translating insights into clear recommendations and actions. Working closely with brand leads, you'll help sharpen strategies, track progress, and build brands step by step. This role is ideal for curious minds who love learning and turning data into impact.

Job Descriptions:

  1. Assist BD team in creating the Brand Roadmap .
  2. Ensure that the Brand Roadmap aligns with the Brand Ikigai by comprehensively understanding the 6P and Brand Ikigai.
  3. Establish development standards for every NPD.
  4. Develop coherent brand concepts.
  5. Manage innovation funnel for new brand or product launches.
  6. Coordinate with the Brand Building team to develop brands based on the 6P framework.
  7. Coordinate with the commercial team (store development) to create merchandise visual guidelines in stores.
  8. Coordinate with the CMI team for market research based on project scopes.
  9. Collaborate with the BB squad.

Requirements:

  1. Bachelor Degree in Management/Business/Industry or other related field (FMCG, Beauty, Retail, Pharma).
  2. Min 3 - 5 years experience in the same field.
  3. Proven ability to develop brand and marketing strategies.
  4. In-depth understanding to brand.
  5. Up-to-date with latest trends and marketing best practices.
  6. Previous experience in managing end to end brand process.
  7. Able to analyze data.

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About Company

Job ID: 145697911