Job Purpose
Lead the development and execution of market intelligence, network expansion strategy, and profitability governance for the HBB business. The role ensures all expansion and commercial decisions are data-driven, financially sound, and aligned with company growth and profitability targets.
Key Responsibilities
- Market Intelligence & Strategic Insight
- Establish and lead a comprehensive market intelligence framework, covering competitor pricing, products, promotions, and channel strategies.
- Translate market dynamics into actionable strategic recommendations for senior stakeholders.
- Provide forward-looking insights to support commercial and strategic decision-making.
- Network Expansion Strategy (RFS Planning)
- Develop and institutionalize a robust desktop planning methodology to identify and prioritize home-passes for RFS.
- Ensure all expansion initiatives are guided by clear financial metrics (e.g., ROI, IRR, payback period).
- Validate expansion plans against market demand, competitive intensity, and commercial feasibility.
- Commercial Strategy & Optimization
- Identify opportunities to optimize existing commercial models and improve cost efficiency.
- Act as a gatekeeper for commercial decisions related to new RFS initiatives.
- Profitability Governance & Partner Management
- Develop and implement a standardized profitability framework across partners, clusters, and cohorts.
- Monitor and evaluate financial performance, ensuring alignment with company targets.
- Provide recommendations on partner optimization, renegotiation, or termination based on performance.
- Penetration & Performance Optimization
- Identify low-penetration areas and lead cross-functional initiatives to improve take-up rates.
- Collaborate with Sales and Marketing teams to implement targeted interventions and campaigns.
- Drive a performance-oriented culture focused on both growth and monetization.
- Governance, Reporting & Capability Building
- Establish and maintain planning tools, dashboards, and reporting frameworks.
- Lead regular performance reviews and ensure data accuracy and consistency.
Qualifications & Experience
- Bachelor's degree in Business, Economics, Engineering, or related field (MBA preferred).
- Minimum 10 years of experience in telecom, strategy, or commercial planning roles.
- Strong experience in market analysis, financial modeling, and strategic planning.
- Proven leadership experience with ability to influence senior stakeholders.
