Area Marketing Manager

Key Responsibilities

• Lead and oversee field teams (SPG, Merchandisers, and Team Leaders) to consistently deliver sales targets
• Formulate and implement area sales and operational strategies in line with company objectives
• Conduct regular market mapping and competitor analysis to unlock growth opportunities
• Enhance the in-store customer journey to improve traffic and conversion rates
• Work closely with internal stakeholders to optimize store layouts, displays, and brand visibility
• Establish and maintain strong relationships with distributors, third-party agencies, and retail partners
• Explore and develop partnership opportunities to further drive sales performance
• Ensure smooth day-to-day sales operations and uphold operational excellence standards
• Manage operational budgets effectively while maintaining healthy margins

Requirements

• Bachelor's degree in Business, Management, or a related discipline
• Proficient in English, both written and spoken
• Minimum 3 years of experience in an Field Execution or Aera Marketing role within FMCG
• (background in personal care, skincare, or beauty is an advantage)
• Based in or open to relocation to Banjarmasin
• Strong exposure to GT, MT, and Local MT channels, with a well-established local network
• Demonstrated ability to design and execute effective channel strategies
• Strong leadership, communication, and stakeholder management skills
• Able to work in a target-driven environment and deliver consistent monthly results
• Willing to travel as required
• Available for immediate or short-notice joining