Area Consumer Engagement Associate

3-4 years
21 days ago
Job Description

About The Role

As our Consumer Engagement (CE) Associate, you'll be an instrumental cog in the Jabodetabek Consumer Engagement team wheel of Gojek that directly impacts the company's (brand awareness and activation). Collaborating with (marketing and regional team), your main objective will be to (drive consumer engagement through creating mall partnership (Jakarta and Bodetabek) strategy and plan according to local insight in the region). You will have ample opportunity to flex your analytical and creative skill at the same time, and deep consumer understanding, skills, and dive deep into projects surrounding looking for growth opportunities by tailoring local insight into partnership strategy), collectively getting us even closer to (engage more consumer).

What You Will Do

  • Support Area Senior Manager for driving consumer engagement focus areas in terms of engagement, partnership with local POI, mall in which will deliver POI domination, POS merchants branding, standard package that will deliver Region target completed orders and active users.
  • Creating consumer engagement strategy and plan according to local insight, merchants branding & POI domination and HQ driven initiative amplifications for the region.
  • Overseeing completed order transaction and MTU achievement vs target in regular basis, immediate actions to fill the gap if any
  • Manage regional/local insight generation for idea creation, translating into key actionable initiatives to build relevance with local residences.

What You Will Need

  • Bachelor degree from top university or (any well-known universities from each region) or abroad with GPA 3.2 or equivalent
  • Preferably majoring in Marketing Management or Business
  • At least 3-4 years of working experience in marketing
  • Solid experience in partnership
  • Good understanding of local knowledge & demonstrate excellent in Digital Marketing Campaign
  • Ability to teach related Consumer Engagement knowledge to all CE team
  • Can easily adapt to change, shows flexibility, ability ti do prioritization, organization and time management skills
  • Excellent communication skills with demonstrated interpersonal flexibility

About GoTo Group

GoTo Group is the largest digital ecosystem in Indonesia with its mission to Empower Progress by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand transportation services, e-commerce, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek, Tokopedia and GoTo Financial platforms.It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia's vast consumer household.

About Gojek

Gojek is Southeast Asia's leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

About GoTo Financial

GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

About Tokopedia

Tokopedia is an Indonesian technology company with a mission to democratize commerce through technology. It has been a driving force behind Indonesia's digital development since its foundation in 2009, with more than 99% of districts and empowered around 12 million merchants listed nationwide. With Nakama ranging all across Indonesia, Tokopedia aims to simplify the lives of many to #FindYourPurpose together.

GoTo and its business units, including Gojek, Tokopedia, GoToFinancial and GoToLogistics (GoTo) only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels.






local insight
Digital Marketing Campaign
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