Develop and execute key account strategies to drive business growth and increase market share within existing customer accounts.
Manage strategic relationships with key accounts and OEM customers by identifying key stakeholders and strengthening long-term partnerships.
Lead capital equipment projects from opportunity identification through proposal, negotiation, installation, and project completion.
Prepare and deliver compelling business proposals, project justifications, and customer presentations.
Coordinate annual pricing programs and support the execution of key account growth initiatives alongside internal stakeholders.
Conduct regular customer visits, technical discussions, product demonstrations, and quarterly business reviews to strengthen customer engagement.
Organize customer training on the proper operation, maintenance, and servicing of equipment.
Build customer references through ongoing relationship management and post-installation follow-ups.
Maintain in-depth knowledge of the company's products, pricing, policies, and industry applications while monitoring competitor activities and market trends.
Deliver prompt customer support, including handling urgent service requests when required.
Maintain accurate customer records and submit timely sales, technical, and administrative reports.
Travel extensively (approximately 50–75%) to support customers and business development activities.
Qualifications
Bachelor's degree or equivalent practical experience.
Minimum of 3 years of successful B2B sales experience, preferably in wire & cable or capital equipment industries.
Experience managing key accounts and handling complex, project-based sales cycles is highly preferred.
Preferred Skills
Strong consultative selling and account management skills.
Excellent presentation, negotiation, and communication abilities.
Proficient in Microsoft Excel and PowerPoint.
Ability to confidently present to customers and large audiences.
Self-driven, customer-focused, and willing to travel frequently.
