In the modern trading brokerage industry, customer acquisition funnels and back-end trading infrastructure are deeply connected. As a rapidly growing & fully licensed trading brokerage, we are seeking a visionary Chief Operating Officer (COO) to drive operational excellence and lead our integrated business, digital marketing, and online sales operations.

This executive position combines business operations, digital marketing operations, and online sales operations into one integrated function, enabling faster execution, stronger alignment, and greater operational efficiency. You will oversee everything from digital lead conversion funnels to client onboarding, trading support, and regulatory compliance. The ideal candidate has extensive senior leadership experience within a regulated trading brokerage with a proven track record of scaling digital/online sales while maintaining tight operational controls.

Key Responsibilities

1. Unified Growth & Operations Strategy

Align daily brokerage operations with digital marketing and online sales targets to drive sustainable customer acquisition.
Translate high-level company goals into concrete workflows, campaign timelines, and measurable performance metrics.
Provide data-driven insights to the CEO and Board regarding market trends, operational capacity, and campaign ROI.

2. Digital Marketing Ops & Online Sales Management

Oversee digital acquisition strategies, including performance marketing, SEO/SEM, paid ads, and social media funnels to generate qualified trading leads.
Optimize the conversion funnel by analyzing data across digital platforms and the CRM to improve user acquisition costs and customer lifetime value.
Supervise marketing content, educational webinars, and promotional campaigns to ensure they accurately reflect the brand and attract active traders.

3. Brokerage Operations & Client Support

Manage the end-to-end client journey, including digital onboarding, account verification, transaction support, and settlement coordination.
Streamline internal workflows and upgrade operational tools (CRM, trading platforms) to reduce delays, minimize errors, and resolve client complaints quickly.
Maintain high service standards for client management and trading support teams.

4. Compliance, Risk & Regulatory Control

Ensure all digital marketing materials, advertisements, and daily trading operations strictly comply with BAPPEBTI and OJK-related guidelines.
Work closely with the internal Compliance team to review promotional campaigns and operational updates before deployment.
Mitigate operational, reputational, and financial risks across both marketing and transactional workflows.

5. Leadership, Budget & Vendor Management

Lead, mentor, and build accountability within the combined operations and digital marketing/sales teams.
Allocate and manage the operational and marketing budgets efficiently to maximize resource utilization.
Oversee relationships with external vendors, including digital agencies, technology platforms, and other partners related to business operations.

Requirements

Education: Bachelor's degree in Business, Management, Marketing, Finance, or a related field (Master's degree is a plus).
Experience: Minimum 8 years of professional experience, with at least 7 years in a senior or executive role within a trading brokerage, investment firm, or regulated financial non-bank business.
Industry Expertise: Strong operational knowledge of trading brokerage workflows (onboarding, settlement, CRM integration) combined with deep expertise in managing digital sales funnels and performance marketing.
Regulatory Knowledge: Clear understanding of Indonesian financial market regulations, specifically BAPPEBTI and OJK frameworks governing both operational procedures and marketing communications.
Skills: Exceptional analytical skills, data-driven decision-making, and the ability to lead cross-functional teams in a fast-paced, target-driven environment.
Languages: Fluent in English (written and spoken), with the ability to collaborate effectively in a global environment and across business functions. Professional Chinese language proficiency is a strong advantage.