Marketing Execution and Campaigns

Website Management and SEO

Manage and optimize existing WordPress websites
Build new websites from the ground up, including structure, content, and functionality
Perform SEO audits and implement improvements (on-page, off-page, technical)
Monitor and improve page speed, keyword optimization, indexing, and site health

Email Marketing and Automation

Manage Mailchimp campaigns, including segmentation, scheduling, and performance optimization
Set up AI-powered automation within Mailchimp
Produce weekly campaign performance reports

Analytics and Reporting

Use Google Analytics and Funnel.io to create actionable reports and dashboards
Deliver SEO and campaign performance reports on a fortnightly basis (monthly after stabilization)
Provide insight into conversion rates, traffic sources, and lead performance

Social Media Management

Lead Generation and Conversion

Increase weekly client intake from current 14 to 20 within the first month, then by 5 more per month
Track and optimize lead funnels and user journeys across all platforms

System Collaboration

Work within Microsoft Planner and SharePoint for task management and collaboration
Integrate campaign and content workflows with internal systems

Bachelor's degree in Marketing, Communications, or related field (Master's preferred)
Minimum 5 years of experience in digital marketing, with 2+ years in a leadership or independent role
Advanced knowledge of WordPress, SEO tools (SEMRush, Moz, etc.), and Google Analytics
Strong experience with Mailchimp and social media marketing
Familiarity with Microsoft platforms including Planner, SharePoint, and Dynamics 365 (preferred)
Proven portfolio showcasing website builds, SEO improvements, and campaign results
Strong communication, analytical, and project management skills

Background in healthcare, NDIS, or mental health (not required but advantageous)
Knowledge of Funnel.io and Power Platform
Experience with graphic design or video editing tools
Certifications in digital marketing or SEO

First two company websites edited and optimized within two weeks
Weekly client intake target of 20 by end of Month 1, scaling up by five leads monthly
Launch and optimization of two additional websites by Month 4
Consistent delivery of high-quality, insight-driven reports
Clear growth in traffic, engagement, and conversion across all platforms

Freshers Digital Marketing Work from Home

Marketing Leader (Digital Marketing, SEO and Website)