Job Title: Digital Marketing Manager

Location: Hyderabad

Experience: 7- 15 Years

Department: Marketing

Mode of Work: Work from Office only

Job Description

Simandhar Education is seeking a seasoned digital marketing manager with more than 7 years of experience across various digital marketing verticals. The ideal candidate will have a proven track record in planning, executing, and optimizing digital strategies to drive growth, and should possess team management experience.

Key Responsibilities

Develop, implement, and manage digital marketing strategies across channels such as SEO, SEM, social media, content marketing, email marketing, and paid media campaigns.
Drive performance marketing initiatives to meet lead generation, conversion, and brand visibility goals.
Lead a team of digital marketing professionals, providing mentorship, and ensuring seamless execution of marketing strategies.
Monitor and analyze digital campaigns performance metrics, providing actionable insights and strategies for optimization.
Oversee the creation of compelling content for digital platforms, ensuring alignment with the brand voice and objectives.
Collaborate with internal stakeholders (sales, content, design) to ensure cohesive marketing initiatives.
Stay updated on the latest digital marketing trends, tools, and technologies, implementing best practices to enhance marketing efforts.
Manage the digital marketing budget, ensuring effective allocation of resources across campaigns.
Report on key performance indicators (KPIs) and return on investment (ROI) to leadership.

Required Skills

Proven expertise across all major verticals of digital marketing (SEO, SEM, social media, content marketing, email, PPC, analytics, etc.).
Strong analytical skills, with the ability to interpret data and derive actionable insights.
Experience in managing and mentoring a team.
Proficiency in marketing tools such as Google Analytics, AdWords, SEO tools, CRM systems, and social media platforms.
Excellent communication, organizational, and project management skills.
Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.

Qualifications

Bachelor's degree in marketing, business, or a related field. A master's degree is a plus.
7+ years of hands-on experience in digital marketing roles, with a focus on team management.